ABOUT
PINKRIKSHAW c/o Hajra Tariq
DEFINING THE GAP BETWEEN CULTURE, ART & DESIGN.
I am a creative (born and raised in Lahore, Pakistan, lived in Kuala Lumpur, London, Dubai and Florence), currently based in Berlin. Working at the intersection of digital design and brand identity I have had the privilege of working with clients from around the globe. These projects include works starting from the initial brand strategy phase to the final design and production of a project.
I specialise in art direction and digital development; design, photography, merchandise and production across all media platforms.
I believe in creating beautiful, emotion driven work that functions with the clients goals and their audiences. I work to define the gap between culture, art and design.

CREATIVE FIELDS
Advertising
Art Direction
Animation
App Design
Book Design
Branding
Brand Strategy
Consultancy
Concepts
Content Creation
Digital Design
Editorial
Environmental
Fashion Streetwear
Film & Video
Graphic Design
Identity
Illustration
Merchandise Design
Mixtape / Album Artwork
Non Profit
OOH
Packaging
Photography
Social Media Content
Typography
Visual Identity
Website Design
3D Modeling
AWARDS
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Durex Packaging Design, 2012
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Anti Smoking Ad Campaign, 2012
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Putrajaya Wetland Photography Competition, 2013
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Mattel Anti Bullying Awareness Campaign, 2013
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Maybank Photography Awards, 2013
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Limkokwing Ebola Awareness Campaign, 2014
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IED Scholarship Competition, 2015
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Miami Ad School, Berlin Scholarship Competition, 2019
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Eyeka Schweppes Competition, 2020
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Eyeka Tattoo After Care Competition, 2020
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WInner Young Shits Jul-Aug Brief, 2020
PUBLICATIONS
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Dawn News, Pakistan - Malaysia Through Back Lanes
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Dawn News, Pakistan - Beautiful Side of Pakistan
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National Geographic: Daily Dozen & MyShot
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Sunday Times, Pakistan - Interview
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Paparazzi Magazine, Pakistan
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Somewhere in Pakistan
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Packaging of the World
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Ads of the World
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1440
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WeloveAd
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Adruby
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Great Ads for Good